Looking for a Boom in Personal Productivity?
So it’s not just show, it’s show and tell, and that’s invaluable, much like our experts discuss in this video about contextual data & personal productivity.
The questions for IT leaders – where do you start, how do you get a seamless connection of applications for your enterprise’s needs? What information will help inside sales staff?
Who doesn’t like that “boom, boom pow” – like the Black Eyed Peas talk about in their song? We all want to get an extra productivity boost. The question is how do we get that boost while also minimizing any risk and ensuring success.
There’s another big boom coming in personal productivity: the shift from connectivity to contextual data. Contextual data spans the last mile of personal productivity, connecting our people to their customers.
I know we’ve focused quite a bit in recent years on connectivity in and out of the office. Now, it’s time to take the next step and bring the context into the conversation. We can identify the relevant data that brings value to a specific user at a point in time. Contextual data is made usable and presentable for that interaction, driving productivity as a result.
This means having the access to all systems that are relevant. These may span several systems beyond your own. The proliferation of SIP into the environment really opens up barriers from an infrastructure perspective; open APIs in application build-out are the enablers for looking into the backyards of other systems, other databases and mining relevant, productivity-improving information.
Collaboration happens when you can pull data and information together, and aggregate it to improve personal productivity. At the end of the day, it transforms IT leadership into a true value-adding role within the business. IT is the partner that joins the sales team, communication staff and service stakeholders.
As discussed in our 12 Communication Trends White Paper, there is a need to integrate communications and transactional information. IT needs to understand the needs of the sales force and of line-of-business constituencies in order to develop helpful, relevant technology.
Let’s say, for example, you have a contact center customer who has called in for support on a device. Now you have an interaction with that customer. With the advanced technologies like the Avaya Aura Flare Experience and the full surround of IT support (learn more about IT support options), you can drive the customer to a collaborative, interactive web session where you can drag-and-drop documents for them to look at while you’re simultaneously explaining them.
Essentially, you could pull in a video session so you can actually demonstrate to them what you’re trying to communicate. Technology likes this allows you to have access to data and points of interest when communicating with somebody – data about previous interactions, and relevant documents, transactions, discussions and people.
Check out the video on contextual data and video:
Stay tuned to my next blog about video collaboration and hear a perspective from industry analyst Irwin Lazar of Nemertes Research.
Diane Royer is senior marketing manager of Avaya Client Services. Her focus is directing thought leadership for Avaya Client Services and integrating services into Avaya solution launches. Diane’s more than 30 years of business experience includes telecommunications marketing, sales and field operations. A native New Yorker, Diane holds a master of business administration from Adelphi University and a bachelor of business administration with honors from Baruch, City University of New York. Follow her on Twitter @ Royer_Edge
